Sign up for our expert-led webinars on moving beyond command and control management.

Beyond Traditional Strategy for Leaders
Friday 18th October, 10:30 – 11:30 GMT

Are you an innovative leader who wants to develop a new strategy for your organisation?

Join Toby Rubbra to find out:

  • How to move beyond traditional strategy
  • Why the relationship between purpose, measures and method is critical
  • The importance of understanding your purpose in customer terms
  • The profound results you get when you move beyond traditional strategy

Beyond Customer Journey Mapping and the Power of System Pictures
Friday 22nd November, 10:30 – 11:30 GMT

Are you committed to understanding your customers? Do you want to move beyond traditional methods such as customer journey mapping and developing personas?

Join Toby Rubbra to learn:

  • Why system pictures are so powerful
  • The relationship between thinking/system/performance
  • The impact of system conditions on performance
  • How to identify critical management assumptions that need to be changed
  • The size of the prize when you move beyond customer journey mapping


Free for Beyond Command and Control network members. Join the network for free here. Then sign up for the webinars at the email address below.

Introductory price of £50 + VAT per webinar for non network members.

What you need to take part

To join the webinar, you need a laptop, computer, smart phone or tablet with a connection to the internet. You don’t need any other special software or equipment to take part.

Book a place

To book a place, contact with your name, job title, organisation and which webinar(s) you would like to join.